{Hooking for Cash 101} Test Before You Launch

This entry is part 19 of 31 in the series Hooking for Cash 101
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Test It – Try Before You Buy

Today is testing day. No, you’re not being tested on the material you learned in this challenge BUT you will test your product.

Patterns

Check for errors. Have someone else read the pattern to see if it makes sense. This is where pattern testers (crochet workers who try the pattern and give you feedback) come in handy.

Let people test your patterns in exchange for a free copy. This way you can get feedback and correct the pattern before it is published. It is also a great way to get photos of finished pieces from those who have worked it.

Reviews

Did you write an eBook? Ask for reviews. You want 5 – 10 reviews. Be sure you choose people wisely. Always get more people than you need because some won’t give you the review as life tends to get busy and they forget.

 Shopping Cart

Test your shopping cart out. Does it charge appropriate shipping and taxes? Is the process easy for the customer? Have some trusted friends make mock orders in your shop. How do your descriptions read? Have you added the appropriate keywords in your title and description?

Marketing

Now is the time to set up tests for marketing. Add Google Analytics to your pages. Will you be partnering with other bloggers? Set up your campaign for your advertisers.

Products

Is your product ready to sell? Does it have the right tag? Washing instructions? Again, are all the ends hidden? Have you added all the accessories or appliques?

Today’s Assignment:

Test your product today. Have friends and family test it. If it is a written product have others read it checking for spelling, grammar and punctuation errors.

 

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About Sara Duggan

Sara Duggan is a Wife and Mom who enjoys crocheting and writing. She joined the crochet blogging community in 2007 as Momwithahook. In 2008 she toyed with designing patterns and shares her creations on Squidoo.

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