What’s CanSpam and How Do I Add It To My Email?

July 22, 2013 By Sara Duggan 8 Comments

This entry is part 20 of 31 in the series July 2013 Challenge

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Video Lesson: CanSpam – What is It and Why Do I Need It?

CanSpam Basics:

1. No Mrs. Anonymous

You need to identify yourself, your address, and phone number (no mrs. anonymous)

Read MailChimps Article on What’s CanSpam Act.
In this article is also the answer to how to add it via their service (scroll down to bottom).
For other email services, ask for help or support on their site.
Government site on FTC Business eMail

2. Reminder

You need to remind your list how they subscribed as often times we forget in the sea of emails.

3. Unsubscribe Link

You need to always have an unsubscribe link in each and every email you send out.

Are You Hungry for Some Spam?

Series Navigation<< Do You Have a Mailing List for Your Crochet Blog?Why I’m a Self-Hosted Convert After 5 Years on Google Blogger >>

About Sara Duggan

Sara Duggan is a Wife and Mom who enjoys crocheting and writing. She joined the crochet blogging community in 2007 as Momwithahook. In 2008 she toyed with designing patterns and shares her creations on Squidoo.

Comments

Andrea Stenberg says:

July 22, 2013 at 4:29 am

This is great advice. I heard another tip for making sure you list remembers who you are – I haven’t tried it yet but it’s on my to-do list. Create a welcome video for your list and in their first email include the video. This will remind them how they got on your list and create a deeper connection because they can hear your voice and see your face.

Reply
- Sara Duggan says:
  
  July 22, 2013 at 4:58 am
  
  Andrea, that is a great idea. I know I’ve seen that on some lists I’m on and it is definitely something that catches my attention. Thanks for the tip.
  
  Reply
Lisa Mallis says:

July 22, 2013 at 4:38 am

Thanks for the very complete tutorial on spam. I use MailChimp, but hadn’t looked around on it prior to your video. I’m going to use the “Inbox Inspector”. I also create my emails in a word doc, then copy paste into MailChimp. I’ll paste into notepad first.

Thanks!

Lisa

Reply
- Sara Duggan says:
  
  July 22, 2013 at 4:57 am
  
  Lisa, the tidbit about copying from Word is new to me so I thought I would add that because I’m sure many don’t know about the extra mess it causes.
  
  Reply
Rhondda Mol says:

July 22, 2013 at 10:05 am

Thank you Sara. Now that you have me considering a newsletter…I needed this information too
Rhondda
Rhondda Mol recently wrote…Sponsored Post – Leisure Arts Publication – Cute Little Animals by Amy Gaines

Reply
- Sara Duggan says:
  
  July 23, 2013 at 1:50 am
  
  Rhondda, you will find a newsletter or at least an email based RSS feed to your followers will help your business grow & put you in deeper contact with your customers.
  
  Reply
Lynne says:

July 25, 2013 at 1:34 am

Thanks for the advice. This will really be useful to me and the numerous emails I receive and send everyday.

Reply
- Sara Duggan says:
  
  July 25, 2013 at 7:32 am
  
  Lynne, that is great. Yes, the rules on email (sending) can get a bit daunting but it helps protect the sender from unwanted email. I know we still receive unwanted email but we can also report it as spam – at least we can pretend that it is actually doing something. Seems though that there are more spammers than there are those who actively report them or NO, they have robots to do their work for them.
  
  Reply